In the 1st of a 2 part series, I’d like to introduce you to 3 key areas of impact – event venue, food and beverage, and transportation – and present some of the sustainability factors you are likely to encounter in relation to each of them while planning your sustainable event.
Economic, social, and environmental
Let’s begin with the concept of sustainability first. In broad terms, sustainability (or sustainable development) is about meeting the needs of the present without compromising the ability of future generations to meet their own needs. More specifically, sustainability is about maintaining the long-term health of our economy, society, and environment, while going about our daily business. This combination is often referred to as the triple-bottom-line approach.
Carbon offsets are commonly used by green event planners to tout the environmental friendliness of their events. In many cases, they’re used in an honest and responsible manner. Unfortunately, the odd case of abuse can sour the reputation of this well-intended green event strategy.
There are two areas in which carbon offsets are typically misused in relation to events. I will detail them below and provide tips for avoiding the same mistakes yourself.
- Do I supply products or services to the events industry?
- Does my organization plan a lot of events?
- Do I plan any events myself?
If you can answer “yes” to one of these questions, then you need to know about this International Standard, ISO 20121.